You can have the most beautiful production value in your television commercial and purchase the most visible schedule in which to air your ad, and still not see results. Why? It's all about the message and content. Today we're highlighting three tips to crafting the...
In television advertising, there are a variety of campaign styles to consider. Once you've identified the core message and call to action for your ad, you can evaluate the various lengths and schedule options to help drive maximum results. Today, we'll highlight a few benefits...
We don't need to convince you that video matters. As a consumer, you are already watching video online which informs your purchase decisions, inspires your lifestyle, and entertains you. As a business owner, you have seen the statistics on video marketing. Perhaps you've already made...
Television advertising is one of those forms of marketing which has been around for a long time. As a result, there have been many developments in it. People keep coming up with new and improved television ads for their brands. So if you want your television...
Building a website for your Florida business is a great start, but you need more. You need a living, breathing, video on your web page that can reach out and pull each visitor into your realm of products and services. Many small and large business...
Nowadays, videos have become such an integral part of our life that we take them for granted. We see videos on TV in the form of commercials and shows. We watch movies in movie theaters. We see videos online on websites and social media. We...
Previously, people mostly used video advertising for TV purposes. But nowadays, there are other platforms where you can use video advertising. For example, there are many short videos on YouTube which often play right before the video you might want to see. Plus, many brands...
Some people might think that producing a reality TV show is easier than producing other types of shows. After all, you're just filming something that is already happening, right? Although this is how it may seem, making a reality TV show is not so simple....
Is there a topic that you've been interested in for years? Have you finally decided, after researching it as much as you can, to make a documentary about it? If you're ready to jump into the process of shooting your documentary, we're here to make...
There are many brands which have become intimately associated with their TV ads. Even though advertising is everywhere—on billboards, on the internet, in emails and in your mailbox—TV ads continue to make the most impact. This is partly because of the fact that TV ads are...