08 Oct TV Commercial Production Pros in Tampa Discuss the Lead Up to Super Bowl 2016
Many who work in TV commercial production are gearing up for the new season as well as the 2016 Super Bowl. In early August 2015, Ad Week released preliminary figures on what companies are willing to pay for a piece of perhaps the biggest, televised sports pie to date. As for the current figure, it is expectedly far beyond the one million mark.
Naturally, anyone paying that much money for a slot is going to want the best TV commercial production services possible. Additionally, they’re going to need to go beyond the Super Bowl TV spot and make the most of other platforms too. Mobile in-apps, real-time social media efforts, user-generated content, mobile optimized websites and native ads all have their place. But of course we can’t help but go back to the multi-million dollar TV commercial itself.
What makes a 30-second ad stand out goal posts above the rest? Production quality is obviously critical. However, the creative concept has to rock the gridiron as well. It should ideally tell an appealing story that strategically fits into the audience context and easily separates one competitor from another. Also, it should remain relevant in consumers’ minds even after the last touchdown is made. That’s a tall order, we know.
But at Vistamax® Productions, we are ready to tuck the proverbial pigskin under our arms and run with it for our TV commercial clients. We can start the play-by-play during creative concept development. Or, we can begin anywhere in the process and still help firms make their multi-million dollar, Super Bowl investment pay off just like the competing teams’ pre-season practice sessions.
To learn more about what should go into a company’s TV commercial production before Super Bowl 2016 begins, please contact us 813-907-1010. And remember, we’ve been scoring big touchdowns with our production services since 1997.